
“He is grayer and I am gayer,” London jokes, whereas she and Kelly additionally open up about how their new Prime Video collection, “Put on Regardless of the F You Need” and “What To not Put on” are each “about remedy.”
Stacy London and Clinton Kelly rose to fame by telling individuals what they need to not put on, however over 10 years later, they’re encouraging individuals to put on no matter they need!
In an interview with TooFabthe fashion consultants opened up about reuniting for his or her new Prime Sequence, Put on Regardless of the F You Need, which comes over a decade after TLC’s What To not Put on led to 2013, and a subsequent years-long fallout between the 2.

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Put on Regardless of the F You Need — out now on Prime Video — sees Kelly, 56, and London, 55, teaming as much as “remodel purchasers separately” in New York Metropolis, per Amazon Studios.
“With a recent perspective that celebrates private expression over outdated fashion guidelines, they empower people to reside out their vogue fantasies and uncover their fashion fact.”
The trendy duo spoke to TooFab about working collectively as soon as once more, and defined how Put on No matter is a greater portrayal of the instances compared to What To not Put on.
When requested in the event that they felt like “no time had handed” since they shared the display, Kelly joked, “Effectively, time had handed as a result of we’re now in our mid-fifties and it is exhausting to disregard that truth” — to which London quipped, “Yeah, he is grayer. And I am gayer.”
“We actually loved this course of, and we have been engaged on the present for a really very long time, so it is not like this was like, Oh, it simply cropped up for us. You understand, it has been 13 years!’ We have been speaking for fairly some time,” London continued. “I believe that the intention of this present is so completely different from What To not Put onand the result is so completely different that it truly is far more reflective of the world we’re residing in in the present day, and never the type of daybreak of actuality tv that you just noticed once we did What To not Put on.”
Whereas the pair mentioned they do not essentially “imagine” in traits, they have been excited to include influences from popular culture from the final decade, with the references additionally being a type of inspiration for the purchasers.
“There’s so many like popular culture references, proper? Like Cookie from Empire,” Kelly mentioned, referring to Taraji P. Henson’s character on the musical drama. “When one in all our purchasers, Freedom, wished to seem like Cookie from Empireas a result of she type of noticed her as a robust girl, we have been like, ‘Sure! Let’s do this. Let’s get you a giant fuzzy coat!'”
“Neither one in all us actually imagine in traits,” London added. “However you see what’s on the market, and you’re employed with what you have acquired. The beauty of a present like that is that it is a very particular lens that we’re wanting via. So if we’re on the lookout for Cookie, you understand, we all know what we’re on the lookout for versus what’s trending in the meanwhile. It isn’t like a vogue information present the place we’re like telling you what, you understand, the massive traits have been on the runway … it is what does this particular person need as a way to really feel assured and succesful?”
London and Kelly went on to open up about their method to serving to their purchasers discover their greatest interior self via outer expression.
“I believe we now have to return to What To not Put on, proper?” Kelly mentioned. “There was a format and What To not Put on, and due to the time, we have been fashion consultants and we have been telling individuals what they wanted to do. Now, we now have utterly flipped that on its butt, and we try to determine who you are as an individual, as our consumer, and like, you are the information and you understand …. we’ll be the information rails, however you are gonna information us that can assist you. And it is such a deal with. It truly is a deal with. It takes a bit of little bit of the stress off of us as a result of we do not have to (know all the pieces) and demand that we’re proper on a regular basis. That is serving to anyone obtain a dream. Like, there’s nothing higher than that.”

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London chimed in, noting that there’s no “judgment” in terms of their purchasers’ preferences.
“I imply, there are occasions the place there have been, you understand, outfits on the present that I used to be like, ‘No, no, no. … I’m not gonna put on that myself.’ But when that made her comfortable or him comfortable, then we have been comfortable to do it as a result of they’re those who must rock round of their pores and skin. It isn’t us. We’re not residing their lives,” she mentioned. “And actually, we would like you to get essentially the most out of your life that is attainable. And realizing who you’re, controlling the narrative within the visible sense by way of your fashion is an excellent vital ability to have.”
“Whether or not you be taught that at 20 otherwise you be taught that at 50, it would not matter,” she added. “It is simply once you be taught it and likewise recognizing that you just as an individual, you are gonna change. You are gonna need various things over time, and that is okay. You do not have to have the identical fashion your entire life. You do not have to put on the identical issues. You do not have to have a uniform in case you do not wish to. These are, you understand, some individuals love to do this, nevertheless it’s not required.”
She then referenced the “quiet luxurious” development of current years, whereas noting how the ’80s are coming again “with large daring colours and big daring jewellery” — earlier than including that “brooches are again,” which she jokingly admitted that she’s nonetheless a bit skeptical about.
“I imply, if brooches actually come again, I will likely be shocked,” London mentioned. “They are saying it yearly. By no means occurs. It is just for males. However now they’re saying, ‘No, no, brooches are again for girls. We’ll see.”
On the subject of brooches, Kelly introduced up one of the crucial fashionable and trendy tv characters from the previous few years — if not of all time — Moira Rose (Catherine O’Hara) from Sheep’s Creekwho undoubtedly wore no matter (the f) she wished to.

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“I simply began rewatching Sheep’s Creek, and Moira Rose going to mattress in a brooch is all the pieces,” he mentioned, to which London added, “Moira was actually a person … she must be (Put on No matter’s) mascot.”
In the end, of their new present, London and Kelly are breaking down the obstacles which are holding the purchasers again from being themselves — whether or not that is working via doubts they, or others, put of their heads.
When TooFab likened the method to remedy, London agreed. “I believe it is one thing that we’re a bit of used to, to be trustworthy. To not be, you understand, blasé about it, however all of what we have achieved on What To not Put on and Put on No matter has been about remedy.”
“It’s really about what’s stopping you on the within from being who you wish to be. How can we present you that there’s a method to get what you need?” she continued. “And that requires asking exhausting questions of individuals. And it requires asking questions that will not be snug to everyone, nevertheless it’s our purpose to be useful in understanding, you understand, who instructed you you’ll be able to’t put on this? Who mentioned you could not put on that? These forms of issues, I believe actually do have an impact. And we wanna assist uproot these beliefs that aren’t true.”
“It is actually a pleasure to assist anyone differentiate between their very own perception in their very own head,” Kelly added, “And a perception that anyone else implanted of their head as a result of they may have instructed them one thing at a really susceptible time or at a younger developmental age, and it acquired caught in there.”
“So to unstick these ideas that you just assume you imagine once you really do not imagine them, it is like, you understand, exorcism,” he mentioned, to which London interjected, “Gardening!”
“Stacey is aware of how a lot I like to backyard. So pulling weeds or exorcising demons,” he joked.
“Sure, sure, precisely,” London mentioned. “Gardening and exorcising demons!”
All eight episodes of Put on Regardless of the F You Need are streaming now on Prime Video.