Thursday, May 22, 2025

Daniel Humm Nonprofit ReThink Meals Opens New Restaurant Service

Daniel Humm was standing within the eating room in his pressed chef whites, tall as an NBA ahead, recalling the peak of the pandemic when he turned the now-vegan, three-Michelin-starred Eleven Madison Park right into a neighborhood kitchen serving 3,000 meals a day. “It modified my life,” he says.

Diners clapped, candlelight flickered, and dinner started with a parade of valuable dishes made out of vegetation. However Humm was not at EMP: He was standing within the intimate eating room of Service (116 W. Houston Road, at Sullivan Road) a soon-to-open restaurant in a transformed espresso store and soup kitchen run by ReThink Meals, the nonprofit he based with former EMP chef Matt Jozwiak in 2017.

“In my life, I all the time struggled with the exclusivity of my restaurant. I do love the artwork of meals, however ReThink helped me join with meals differently,” Humm says.

Bread tucks into a napkin.

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The nonprofit companions with eating places, primarily paying them to ship nutritious meals for gratis to communities. Final 12 months, ReThink, which employs 49 individuals, granted roughly $80,000 per week to its restaurant companions (similar to Marlow Bistro, Zaab Zaab, and Mind Meals) and served 13 million meals to hungry New Yorkers.

However within the wake of brutal cuts from the Trump administration, ReThink — together with different nonprofits tackling meals insecurity like Refettorio Harlem and Meals Financial institution for New York — have needed to, nicely, rethink their funding fashions. In August, ReThink will open Service, a tasting menu restaurant helmed by Eleven Madison Park alum Rob Harmon; whereas Refettorio hosts month-to-month Chef’s Lab Dinners, and Meals Financial institution for New York produces high-profile Eat For Good dinner collection.

Daniel Humm talks to a table of diners.

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When Service opens late summer time, it is going to have simply 20 seats, all at one lengthy desk, for a six-course tasting menu ($100 per individual, $120 with wines) with produce from native farms. The model tracks with Harmon’s pedigree, which incorporates stints at La Colenda beneath Thomas Keller and Saison beneath Richard Lee.

Earlier than Service opens, the group at ReThink is hoping its pop-up dinners ($225 every) with the likes of Charlie Mitchell, Daniel Boulud, and Victoria Blamey, will assist increase consciousness and produce new diners, donors, and volunteers into the fold.

“Each additional greenback goes to creating meals for native communities,” says Jozwiak. “You may come for dinner, make a donation, and find out about volunteer alternatives. We need to get extra individuals concerned in our mission.”

Chefs in a kitchen prepare for dishes to go out.

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Greater than 1.7 million individuals in New York Metropolis depend on SNAP, which dietary supplements a household’s meals funds, and the necessity is simply rising. A latest ballot by No Child Hungry New York discovered that 52 % of households in NYC reported taking over extra debt to pay for meals.

These excessive numbers come amid cuts to federal meals security internet applications. Congress handed a funds decision calling for a staggering $230 billion reduce to applications like SNAP. The USDA additionally axed two vital applications, halting greater than $1 billion in federal spending: a key $500 million spherical of funding was canceled beneath the Native Meals Buy Help, slicing off assist for each meals banks and farmers, and beforehand authorised meals orders beneath the Emergency Meals Help Program have been additionally canceled with no clear plan to renew purchases, creating a serious meals hole that started in April.

A diner at a table looks at her phone.

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Service comes at a second when ReThink’s mission is extra vital than ever. “We’re seeing COVID-level demand for meals. It seems like 2020,” says Jozwiak. “And we will’t fulfill all of the orders.” ReThink additionally misplaced 70 % of its income in a single day when the Federal Emergency Administration Company clawed again greater than $80 million from New York Metropolis meant to shelter and feed migrants.

“We have been anticipating an extended runway with migrant providers work. The size-down in funding after Trump’s inauguration was very drastic,” explains Jozwiak. “We projected $20 million in income and 5 million meals, now we can be at $8 million in income and two million meals this 12 months.”

ReThink is just not the one nonprofit turning to the restaurant mannequin to assist make ends meet. “Total, we’re seeing a tightening of the belt in our companions and donors,” says Bob Wims, the director of Massimo Botturo’s nonprofit, Refettorio Harlem, which offers free meals in a restaurant setting to its food-insecure neighbors.

To bolster Refettorio’s fundraising, it launched the Harlem Chef’s Lab in February, a collection of month-to-month collaborative ticketed dinners ($125 to $300 relying on ticket sort) that mix artwork, music, and meals. The subsequent Chef’s Lab will happen on Monday, June 9 with dance troupe GALLIM, and a menu by Chopped champion Silvia Baldini, Fancy Feast Supper Membership’s Leah Guadagnoli, Vita Palmeri, Kayla Phillips, and Hiya Recent’s Kristin Bryan; future dates are within the works.

Meals Financial institution for New York, one of many nation’s largest meals banks — offering over 91 million meals to New Yorkers in want in 2024 — can also be leaning on a chef occasion collection to assist change its lack of federal funding. “We’ve seen a lack of 2.5 million meals, that are gone, canceled,” says CEO and president Leslie Gordon. ”Now we have now to work diligently to seek out the sources to fill the hole.”

To take action, Meals Financial institution for New York is doubling down on Eat for Good, a collection of collaborations between acclaimed worldwide cooks it launched final 12 months. Dinners with Nancy Silverton and Hilary Sterling and Evan Funk and Misi Robbins have already taken place; upcoming pairings embody culinary dream groups: Cookbook writer Adeena Sussman with Shukette’s Ayesha Nurjaja, and Tatiana’s Kwame Onwuachi with The Grey’s Masahma Bailey.

“The mission of Eat Meals Good is to create a significant house to deliver individuals collectively to have that all-important dialog of why meals is necessary,” says Gordon. “Everybody on this sector is being hit by this. It’s a tidal wave of impression and to disaster magnitude I’m not sometimes an alarmist, however Eat for Good is one method to proceed to raise the dialog and acquire assist to fill the hole. We hope these dinners encourage individuals to face shoulder to shoulder with us.”

The best way ahead, for Jozwiak and others working towards feeding individuals in want, is to lean on the restaurant mannequin and hope they’ll bridge the hole in funding to proceed feeding town’s food-insecure communities.

“Eating places saved our metropolis throughout COVID and stored individuals going,” says Jozwiak. “We’re nonetheless preventing that struggle.”

Diners sit at a long table.

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