How MyInsuranceGuy Will get a Third of Their Day Again

This publish is a part of a collection sponsored by EZLynx.

Time is probably the most invaluable asset in any service enterprise — and as an impartial agent, you realize all too nicely that your time is usually briefly provide. MyInsuranceGuy, a family-owned company primarily based in Sycamore, Illinois, prides itself on delivering high-quality, customized service. However like many rising companies, they had been burning by way of invaluable hours on handbook, routine duties — pulling focus away from the eye their purchasers deserve.

Utilizing the EZLynx administration system, MyInsuranceGuy has regained invaluable time of their workday by automating key company workflows and empowering purchasers with self-service instruments. This has given company house owners Trenton and Michael DeVito extra time to give attention to high-value customer support duties whereas uncovering new alternatives for gross sales and progress.

Reclaiming Time with Automated Renewals

Maintaining with renewal dates with out an automatic system can shortly turn into overwhelming. With dozens — and even tons of — of purchasers to handle, manually monitoring deadlines isn’t solely time-consuming but additionally extremely difficult. One missed date or neglected renewal can result in misplaced enterprise and annoyed purchasers.

Sharing how EZLynx’s automated renewal capabilities helped his company, Michael DeVito defined, “it takes that service work—processing renewals, reviewing price modifications—and automates it. We get roughly a 3rd of our day again, simply to have the ability to work by way of different, extra superior customer support points.”

As an alternative of taking a reactive method to renewals, MyInsuranceGuy now responds instantly when a service releases a renewal supply—not ready for a set calendar date. This shift permits the group to be proactive with purchasers, making certain renewals don’t slip by way of the cracks. By staying forward of the curve, MyInsuranceGuy can provoke strategic shopper conversations round protection enhancements, establish potential gaps, and ship a extra consultative service expertise total.

Redefining Service Roles for Higher Shopper Influence

EZLynx hasn’t simply modified how MyInsuranceGuy handles renewals—it’s reshaping group roles and the best way the company operates.

“We’re really hiring proper now for a customer support rep. The job description used to contain a variety of knowledge entry and behind-the-scenes processing. Paradoxically, not a lot buyer interplay,” stated Michael DeVito. “Now, with EZLynx workflows and automations in place, we will shift the main focus of service reps to extra client-facing duties.”

By liberating their employees from administrative duties, MyInsuranceGuy provides customer support reps again the time to do what they do finest — actually give attention to supporting purchasers.

“It provides our group the power to ship a boutique expertise,” Michael DeVito added. “That’s what actually differentiates us from the massive guys.”

Self-Service That Drives Effectivity and Satisfaction

It’s no secret that right this moment’s purchasers count on seamless digital experiences—and insurance coverage isn’t any exception. Shoppers don’t wish to await an in-person assembly or depend on telephone calls and emails; they count on on the spot entry to their insurance coverage data. Recognizing this shift, MyInsuranceGuy noticed the necessity for instruments that present real-time doc entry and on-demand assist. That’s the place the EZLynx shopper self-service options made a big affect.

“In all probability half of the calls we get are service calls, and half of these calls are in search of proof of insurance coverage, whether or not that be ID playing cards, or questions like ‘What are my coverages?’ ‘Who do I name?’ ‘The place do I pay a invoice?’ Shopper Middle does all of that,” stated Trenton DeVito. “Giving purchasers that data simply and conveniently was a direct win for us.”

As a result of purchasers have 24/7 entry to their insurance coverage data, the DeVito’s have seen a shift in behaviour—purchasers are taking extra possession of their insurance policies and reaching out with questions. That elevated engagement has naturally opened the door to extra gross sales and cross-sell alternatives.

“Shoppers would possibly ask, ‘What’s the distinction in my renewal?’ That results in us saying, ‘Perhaps it’s time to contemplate an umbrella coverage,’ or ‘Let’s discuss your deductible,’” Michael DeVito defined. “With out self-service instruments, these alternatives could by no means come up.”

The Backside Line: Smarter Operations, Stronger Relationships

MyInsuranceGuy’s success reveals what’s potential when the appropriate expertise is put to work. By automating handbook duties, enhancing self-service, and streamlining workflows, they’ve created extra time for what issues most—constructing deeper, extra significant relationships with purchasers whereas rising the enterprise.